Gwill Morris was thrust into the limelight of the music scene when he was picked out by mixmag as one of the 'stars for 2001'. His production guise 'Main Element' is known to many, the first outings Hedfuk and Delta of Venus earning inclusions on Nick Warren's Global Underground compilation as well as Lucien Foort's Singularity, not to mention a multitude of American comps. He followed that up with Fuktitles on a smaller label 'Midset' earning acclaim from
Mike Truman (Hybrid) who proclaimed it his 'tune of Miami' in 2001. Since then his production career has gone from strength to strength. Solo productions Generation, and Narcosis were well received, and his forthcoming vocal number 'Take Me Down' appeared on the recent Sasha and Digweed essential mix from Miami, rumour has it that Sasha was overheard proclaiming it THE tune of the Delta Heavy tour. Remix offers have rolled in from labels including Bedrock, Additive, Polyester, Vapour, Automatic and Deviant.
Other production credits include Ogenki Clinic - First Light / Kirei, with his partner in production crime James Holden, described by mixmag as 'the best
progressive house tune ever'. The recent Ogenki Clinic mix of Ashtrax – Digital Reason took the clubs by storm. He was also part of the trio that produced the much-acclaimed Future Sound Collective.
Anyone who has seen him perform behind the decks will know that his ability is not limited to the studio. His djing career spans back for years beyond his forays into production: 'I had been djing for years before I started producing and still thing of myself as a dj first and foremost. I think it's what I do best.' His sets are consistently well programmed and betray his ability to connect with the crowd: 'I think DJing is all about watching and getting into the mindset of what the crowd are into, I'm not interested in dj's who just play
what they like and crap on about educating people. You go to a club to dance and have a good time.' His varied tastes and tight mixing have seen him provide everything from deep house to progressive house and techno in clubs including the Limelight (New York), Q-bar and Zone (Melbourne), Sounds (Sydney), No – UFOs (Berlin), Bedrock, Ministry of Sound, and Elements (London).
He has had heavy involvement in radio since he presented and produced a weekly house show on Oxygen FM in Oxford with close friend Scott Edwards (Avus) 'I enjoy providing material for radio, you can do something a bit different: the
emphasis is shifted'. Since the encroachment of commercial interests forced the underground sound off the air he has looked elsewhere for an outlet. Recent mixes on John Digweed's Kiss FM show and the Groovetech internet station have been met with critical acclaim, showcasing his wide tastes.
The next year looks set to be busy, an album being the main focus of attention. Studio time will also be spent producing a number of singles, including collaborations with Cass, James Holden, and Infusion.